UGG enlisted HDF.LA to capture the feeling of spring with their Global Brand Ambassador Rosie Huntington-Whitely and Superstar Stylist, Rachel Zoe.
An evolution of the fall campaign, we shot in renown interior designer Kelly Wearstler’s Malibu home, not far from Rosie’s and Rachel’s own...
We even asked Rosie to bring her two dogs, Dolly and Peggy in order to create an authentically relaxing environment for Rosie and Rachel to work in,
laugh, and connect in UGG style. The campaign was featured in PR, owned, earned, and paid digital, as well as with global publishing
partners and in traditional media.